Bath BID ‘jumps in’ as strategic corporate partner of The Bath Festival

March 15, 2017

Bath Festivals is delighted to announce that The Bath Business Improvement District (BID) has made a commitment to become a strategic corporate partner of The Bath Festival, supporting this city-wide celebration and the development of the new flagship festival for Bath. In 2017, the new festival intends to appeal to a wider audience, build visitor numbers and support the positioning of Bath as an accessible, contemporary, cultural destination. These aspirations align with those of the Bath Business Improvement District, whose purpose it is to enable businesses in Bath to succeed.

As part of this partnership, Bath BID member businesses will have the opportunity to get involved individually, as well as benefitting from umbrella Bath BID sponsorship. These benefits include online and offline marketing and branding, 10% off ticket sales for all staff, hospitality opportunities and even hosting live events in Marks and Spencer and Jolly’s. A number of Bath BID businesses are already involved including Waterstones, Jolly’s, The Abbey Hotel, Number 15 Great Pulteney and Gainsborough Bath Spa Hotel. A discounted corporate package of £3.5k is available to all Bath Bid member businesses. For more information call Celia Mead on 01225 462231 or email Celia.Mead@bathfestivals.org.uk

Other strategic partners of The Bath Festival include Wessex Water, Rotork, UBS with Bath Spa University as Creative Partner.

Ian Stockley, Chief Executive of Bath Festivals, said: “I am delighted to welcome Bath BID Businesses, their staff and customers to The Bath Festival. Together, we will widen our engagement with the city through greater diversity in programming and performance venues as we push out the boundaries of what a festival can do and move towards being at the leading edge of festivals internationally, enhancing Bath’s position as a destination city.”

BID Businesses Joint Logo - Stacked CMYK

The Bath Festival is a new flagship festival for Bath, taking place on 19th to 28th May 2017. Building on the heritage of the Bath Literature and Bath International Music Festivals, this new 10 day festival includes over 130 events, featuring the biggest and brightest names in literature, words and music. Party in the City, Bath’s biggest night of free music and performances, will open the festival on 19th May. In 2016, the same evening saw over 2,000 performers entertain over 20,000 people in 30 venues across the city. This year, the festival atmosphere continues on the streets with the introduction of festival hubs across the city throughout the 10 days.

Festival Highlights:

Mary Berry; Sir Salman Rushdie (his only appearance outside Paris and London); Costa award winner Sebastian Barry; twinkle-toed Ed Balls and New York acappella band, Naturally 7 (championed by Coldplay and Michael Bublé).

Plus, India Knight; Charley Boorman; Madeleine Shaw; Dan Pearson; Simon Callow and numerous literary and musical giants including Colm Tóibín; Margaret Drabble and Fay Weldon; Ali Smith; Harriet Harman; Victoria Hislop and Georgie Fame.

The 10 day programme of 130+ events can be viewed online here.

Go back


Related News

Release your inner artist at Bath Children’s Literature Festival
August 16, 2017

If you’ve got a little one that’s always doodling, drawing, sketching or scribbling, they’ll love our events with top children’s book illustrators. As well as hearing about the story and characters, there’ll be plenty of interactive drawing and opportunities to create masterpieces too. Browse some of our events below, or view the whole programme here. Cressida […]

Want to be a #BathKidsLitFest blogger?
August 1, 2017

Calling all book lovers: Like the sound of being a #BathKidsLitFest blogger? Every year Bath Children’s Literature Festival invites book lovers aged 4 to 18, to become #BathKidsLitFest bloggers. Each blogger will receive two free tickets to their chosen event. To win the chance to become a 2017 blogger just follow these three steps… Write […]

2017 BATH CHILDREN’S LITERATURE FESTIVAL – BOOKING NOW OPEN
June 22, 2017

Europe’s largest dedicated children’s literature festival is back for its 11th year from Friday 29 September to Sunday 8 October. Book online HERE or via Bath Box Office 01225 463362 10 DAYS, 120 EVENTS FEATURING THE BEST CHILDREN’S AND TEEN AUTHORS, INCREDIBLE ILLUSTRATORS, FAVOURITE CHARACTERS AND LITERARY MASTERCLASSES. The 2017 Bath Children’s Literature Festival announces […]

The first ever multi-arts Bath Festival 2017 comes to a close with record-breaking sales.
June 1, 2017

The Bath Festival 2017 – Bath’s new flagship festival of music and literature – came to a close on Sunday May 28. Building on the heritage of Bath Literature and Bath International Music Festivals and with more than 130 events over 10 days, it brought together some of the world’s leading writers, musicians and cultural […]

The Bath Festival is on NOW and continues until Sunday 28 May
May 20, 2017

For all the latest information about all the events going on over the 10 days please visit our What’s On Pages.